Joico Color Intensity Semi-Permanent Color Chart
- Type
- Semi-permanent direct dye
- Developer
- None required
Source: manufacturer's chart, checked Oct 2026. Based on the brand's US chart, with Canada-only shades marked. Availability can vary by country.
View the official Color Intensity Semi-Permanent chartColor Intensity is Joico's semi-permanent line of concentrated direct dyes for vivid and pastel results. No developer is needed. Shades go on straight from the tube or can be intermixed. Wear depends on the category: Bold shades last up to 20+ shampoos, Metallics up to 15, and Power Pastel and Pearl Pastel shades up to 10. The swatch chart lists a prelighten level for each shade, from 7 to 10, showing how light the hair should be for the color to read true. Color Intensity Eraser removes direct dye in 30 minutes or less.
Showing 30 shades
Swatches are approximate, to help you spot the tone family. Always check the brand's printed chart.
Other30 shades
- Ruby RedBold
- RedBold
- MagentaBold
- Amethyst PurpleBold
- IndigoBold
- Sapphire BlueBold
- Cobalt BlueBold
- True BlueBold
- Peacock GreenBold
- Mermaid BlueBold
- OrchidBold
- Light PurpleBold
- PinkBold
- Hot PinkBold
- Soft PinkBold
- Aqua FlowBold
- YellowBold
- TitaniumBold
- RosePearl Pastel
- LilacPearl Pastel
- Rose GoldPower Pastel
- Silver IcePower Pastel
- BlushPower Pastel
- True LavLove Aura
- Peri-WinkLove Aura
- Passion BerryLove Aura
- Mauve AmourLove Aura
- PewterMetallic
- ClearClear Mixer
- Hot KissLove Aura
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